Online classifieds website Quikr on Tuesday announced the launch of its new vertical, QuikrJobs, a recruitment platform for blue collar, grey collar and entry-level jobs across India.
The vertical is a rebranding of their jobs category, which already had close to 2.5 million active candidate profiles, and over 1.6 million jobs listed, said Pranay Chulet, Founder & CEO, Quikr.
Quikr will use its missed call service to connect workers with recruiters on its platform, and has been using QuickrJobs internally to drive recruitment for its call centre operations, sales force, and delivery needs, the company said in an emailed statement.
Quikr operates in over 10 categories, including mobile phones, household goods, cars, real estate, jobs, services and education.
Its latest vertical, follows the launch of QuikrCars and QuikrHomes as part of the company’s verticalisation strategy. The company claimed over 30 million unique users a month and a presence in a thousand cities in India.
In July, Swedish investment company Kinnevik acquired an additional $20 million (roughly Rs. 132 crores) stake in Quikr through a secondary share purchase that values the company at $900 million (roughly Rs. 5,941 crores).
Other competitors in the entry-level jobs space include BabaJobs, ClickJobs, TimesJobs, and Nano Jobs.